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User Name
This report tells us the username that the visitor was logged into while viewing the website. The following information is provided for each user name:Visits: the number of visits to your website while logged into the username P/Visit: The average number of pages viewed per visit G[#]/Visit:
Conversion rate - total number of goals completed divided by total
number of visitors. The # refers to the specific goal number. $/Visit: Equals the revenue (from e-commerce) or goal value divided by number of visits. This report can be further customised by clicking .
Clicking this arrow, which corresponds to one of the usernames, allows
you to choose more views on the data or segment the data. The
screenshot below shows the pop-up window when the arrow is clicked. 
Data over time:
This view shows a graph of the number of visitors provided by the username over the date range analysed. A screenshot of this view is shown
below.
 To-date Lifetime Value:
This view shows a table providing statistics related to e-commerce
attributes. The following statistics are provided in this table: Absolute Unique Visitors: Visitors that have only visited your website one time. Average Visitor Value: The average revenue that each visitor brings to your e-commerce website. Total Ecommerce Revenue: Total revenue from your ecommerce website. Total # Transactions: The total number of transactions made on your ecommerce website. Average order value: Total value divided by number of orders.
 Visitor History Drilldown: This
link takes you to a report containing statistics on each individual
visitor to your website. On this page is a table that tells us the: Number of Visits, Average pages per Visit, Goals completed per visit, and Average visit value, for
every specific visitor. Clicking on a visitor ID takes you to detailed
information such as: browser, OS platform, affiliate and each visit's
details. Cross-segment Performance: This option allows you to cross-segment each source based on: - Content
- Country
- Region
- City
- Network Location
- Browser
- Platform
- Connection Speed
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